Failed Kickstarter Startups That Didn’t Follow A Structured NPI Process
In our earlier blog post, How To Reduce Risks When Developing New Products?, Renaud discussed in a video the risks […]
Posted in Product Development
Tagged crowdfundingnew product launchNPI process
Crowdfunding Campaign Strategy: Activities Hardware Startups Must Do In Parallel
So you’re a hardware startup who’s about to launch a Kickstarter or Indiegogo campaign and you need to prepare to […]
Posted in Lessons Learned for Fast Go-To-Market
Tagged crowdfundingnew product launch
